This course is designed to help you launch and grow a profitable store on Walmart Marketplace. From account setup to listing optimization, advertising, and order management, you’ll learn every step required to succeed on one of the fastest-growing e-commerce platforms. Whether you’re an existing seller expanding from Amazon/eBay or a beginner entering the market, this course provides the complete roadmap to build and scale on Walmart.
Course Content
What is Walmart Marketplace?
Why sell on Walmart? Benefits & opportunities
Requirements & eligibility for sellers
Creating and verifying your Walmart seller account
Navigating the Walmart Seller Center
Finding profitable products for Walmart
Analyzing competition & demand
Compliance and restrictions for sellers
Creating product listings step by step
Optimizing titles, descriptions, and attributes
Walmart SEO – keywords & search ranking
Walmart pricing strategies (Buy Box focus)
Walmart Fulfillment Services (WFS) explained
Shipping settings & returns management
Introduction to Walmart Sponsored Ads
Campaign setup & best practices
Tracking performance with Walmart analytics
Handling orders efficiently
Customer support & dispute resolution
Scaling your store & long-term growth strategies
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